Saturday, August 4, 2012

Beware the IMAX rip off.

How do you know if your being ripped off?


IMAX movies are an incredibly immersive experience. Theaters across the nation have adopted the IMAX brand but unfortunately movie screens have not been retrofitted for the appropriate picture only the sound system has been updated.  Picture quality is important.  Real IMAX theaters are garganutan in their construction and some have domes.  You can't get this at AMC theaters.  Exhibitors are playing on the consumer's ignorance and charging premium ticket prices for a sup-par experience.

 
I believe movie aficionados should know the difference.  For starters find the best IMAX theater in your town.  I live in Los Angeles where there are countless theaters out here but only two of them offer a premium IMAX experience.  It may be a drive but trust me it' worth it!
Notice how big the screen is compared to a 6ft tall man.  

I love the IMAX experience.  IMAX utilizes 65mm film stock producing an increased film resolution.  Sound and picture are incredible.  It does not use an embedded soundtrack instead it's a separate reel and a seven channel track synchronized with film.  When you watch movies outside an IMAX theater the sides of the picture are cut off and your not experiencing the filmmaker's original vision.


What would Chris Noland do?  The IMAX camera ain't cheap if you want to buy one of these babies your going to have go directly to the manufacturer and expect to shell out $500,000.00 for one of these. 
Allot of money and time has been spent creating great cinematic art.  Movie theater owners are in business to make money at your expense.  Artistic intent is secondary to them.  So do you homework and find out where the best IMAX theater is and beware the phonies.


This is not an IMAX theater don't end up here.